Generative AI for Brands

Revolutionizing CPG: How Generative AI and Advanced Analytics Drive Success in the Digital Era

Generative AI presents a remarkable opportunity for CPG brands to gain a distinct competitive advantage and spearhead their digital transformation efforts. Here are few key areas where I believe Generative AI and Advanced Analytics can play decisive roles for Brands-

Amazon Prime Day 2020: Yes! It is a BIG ‘deal’ for brands!

Estimated reading time: 10 minutes. Folks! Mark your calendar for Amazon Prime Day Oct 13 – Oct 14. After much anticipation and conjecturing due to Covid-19 related uncertainties, Amazon shifted the event from July to an October setting with events lined up in at least 19 countries, including the USA. Oh, boy! The shoppers and marketers are … Read more